Multi-Channel Marketing

OTC takes you beyond hedging your campaign on single marketing elements for success. OTC provides integrated marketing tools and broadens the scope, sophistication, and success of your marketing campaigns. Our single platform gives you the control you need to make instant and proactive decisions, affecting all elements of your campaign, strengthening your return on investment without costly delays caused by multiple vendor platforms.

Direct Mail

OTC enables you to send highly personalized postcards and other customized mailers. This is a turn-key system that will take your project from conception to fulfillment in a timely manner. When combined with OTC Targeted Image, this product is a knock-out winner. Create a sample postcard by clicking here.

Email Marketing

Send pre-scheduled and trigger-based emails with a range of incentives to encourage repeat interactions and purchases with your company. Send prospects to personalized URLS, guide them through landing pages or microsites, complete with video, and get instant reports that show you their online behaviour - in virtual real time.

Personalized URLs

Save your time with fully integrated personalized URL-based campaigns from a single vendor.

How many vendors are you coordinating to execute a single campaign featuring personalized URLs? Printers, graphic designers, webmasters, and more! Wouldn't it make more sense if your URL vendor had the experience and expertise to manage the entire campaign?

Targeted Images

Why wait until your customers visit your store to engage with them on a personal level? Now you can bring emotion into the sales cycle while they're at home or at work. How? By reaching selected segments of your customer database with highly emotionalized (not merely personalized) direct marketing campaigns.

Create your own sample image using this bleeding-edge technology by clicking here.

Personalized Coupons

Stimulate sales, reconnect with lapsed customers, and build unwavering customer loyalty with personalized coupons. Use your existing customer data to create coupon offers that reflect the individual purchase behaviours and consumption patters of each customer—so they continue to purchase from you instead of your competitors...

Point of Sale Materials

Promote every campaign with consistent POS materials in your stores. Add custom printed posters, table talkers, POS displays and more, with design elements that are consistent and tightly integrated with your other channel materials like direct mail, personalized URLs and emails.

Create your own at www.getola.com

Web To Print

Our secure web-based portal will allow print suppliers to create a seamless link with their clients. OTC’s technology eliminates the need for costly and time-consuming pre-press operations by sending a certified PDFs directly from our web presence to your digital printing press.

Tracking and Reporting

OTC Systems incorporates email campaigns into any campaign with real-time tracking data. Your marketing or sales teams get instant real-time reports on which prospects and customers clicked on which links, how long they stayed on your site and what they did when they got there. These transaction reports can even be sent right to your salespersons' individual BlackBerry devices.